CRM – Discover More Capabilities and Payback

Uncle Tony lived in the country and never traveled.  He had never even owned a car.
His grand children loved him and they brought him a brand new Ford Explorer. Tony would practice driving it around his field in lazy figure eights.
I went to visit Tony two years later and found the Ford in his barn [...]

CRM & Productivity – Forget About It!

In my experience, four variables separate high and low performing sales organizations. A well designed CRM system can add horsepower to all of these. In fact, when looked at carefully, one must wonder how any company can compete without an effective CRM system.  Here’s the juice:

Focus – Investing time and energy in [...]