What Color is Your Cow?

What comes to mind when you consider Hyundai, the South Korean automaker?
Five to ten years ago, most auto enthusiasts would associate Kia’s affiliate with concepts like cheap, secondrate, and undesirable. Simply put, cars made by Hyundai were not competitive with others makes.  But everything is different now.
In a year of dismally depressed auto sales, in which [...]

Free ACT! Needs Assessment

In business, the easy stuff gets done and the hard stuff get delayed (often forever). First Plan can help your company get more value from ACT! software by making your highest value customer acquisition and retention efforts faster and easier.
ACT! can help your team share vital customer information, sell more effectively and stay in [...]

ACT 2010 Released!

In a down economy, it’s tempting to “wait it out,” but have you considered the cost of doing nothing? New tools in ACT! by Sage 2010 help you focus on the most promising customers, saving you time and money spent sifting through leads.
With the newly designed ACT! 2010, take advantage of the latest social media [...]

CRM Project Management – Implement What?

The Challenge
“IT must be considered that there is nothing more difficult to carry out, nor more doubtful of success, nor more dangerous to handle than to initiate a new order of things” – Niccolo Machiavelli 1469
Three of the most common pitfalls when implementing CRM software are:
1. No vision of the potential gains.
Put the question to Orville [...]

CRM Discovery Workshop

Learn The Options and Benefits for Your Company

Sage CRM 6.2 Released

SageCRM v6.2 delivers a comprehensive range of new capabilities and enhancements that are designed to enrich the SageCRM user and ownership experience significantly. To get more in-depth information about SageCRM v6.2, read the What’s New in SageCRM 6.2 datasheet.
SageCRM v6.2 New Features & Enhancements
Branding ToolKit
Users can now change the look and feel of their SageCRM [...]

SEO – What You Need to Know

What is SEO?
SEO stands for Search Engine Optimization. Why optimization? Almost all web sites are indexed by popular search engines such as Google, Yahoo and MSN, but most are not optimized for high rankings.
Before we get into how to optimize for rankings, it is important to remember that search engines are there to make it [...]

CRM & Competitive Advantage

There are a number capabilities every sales organization must have to compete and win.  Here are three advantages that a well designed CRM system will provide:
1.   Help sales producers get more done.  Every sales person needs to maintain a calendar, track contacts and keep notes.  If these tasks are managed by an integrated system, information [...]

CRM – Discover More Capabilities and Payback

Uncle Tony lived in the country and never traveled.  He had never even owned a car.
His grand children loved him and they brought him a brand new Ford Explorer. Tony would practice driving it around his field in lazy figure eights.
I went to visit Tony two years later and found the Ford in his barn [...]

CRM & Productivity – Forget About It!

In my experience, four variables separate high and low performing sales organizations. A well designed CRM system can add horsepower to all of these. In fact, when looked at carefully, one must wonder how any company can compete without an effective CRM system.  Here’s the juice:

Focus – Investing time and energy in [...]

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