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	<title>First Plan &#187; Search Optimization</title>
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		<title>SEO &#8211; What You Need to Know</title>
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		<pubDate>Thu, 15 Jan 2009 22:37:26 +0000</pubDate>
		<dc:creator>Mike Johnson</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Search Optimization]]></category>
		<category><![CDATA[SEO]]></category>

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		<description><![CDATA[What is SEO?
SEO stands for Search Engine Optimization. Why optimization? Almost all web sites are indexed by popular search engines such as Google, Yahoo and MSN, but most are not optimized for high rankings.
Before we get into how to optimize for rankings, it is important to remember that search engines are there to make it [...]]]></description>
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